Wybrana bibliografia The Smiley Dictionary, Berkeley: Peachpit Press. 1993. . eMarketing: Reaping Profits on the Information Highway, New York: Berkley Pub. Group. 1995. . Permission marketing: turning strangers into friends, and friends into customers, New York: Simon & Schuster. 1999. . If You're Clueless about Selling: And Want to Know More, Dearborn Financial Publishing. 1998. . Unleashing the Ideavirus, New York: Hyperion. 2001. . – Detailing the idea of Viral marketing The Big Red Fez: How To Make Any Web Site Better, New York: Free Press. 2002. . Survival is not enough: zooming, evolution, and the future of your company, New York: Free Press. 2002. . Purple Cow: Transform Your Business by Being Remarkable, New York: Portfolio. 2003. . Free Prize Inside!: The Next Big Marketing Idea, New York: Portfolio. 2004. . All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World, New York: Portfolio. 2005. . Godin, Seth, ed. (2005). The Big Moo: Stop Trying to be Perfect and Start Being Remarkable, New York: Portfolio. . Small Is the New Big: and 193 Other Riffs, Rants, and Remarkable Business Ideas, New York: Portfolio. 2006. . The Dip: A Little Book That Teaches You When to Quit (and When to Stick), New York: Portfolio. 2007.